Good manners are just a way of showing other people that we have respect for them.

The idea is to go from numbers to information to understanding.

The customer’s perception is your reality.

The well-satisfied customer will bring the repeat sale that counts.

It comes down to how your customer experiences the brand – and how that brand makes a person feel.

In the long arc of time, you are only relevant if customers love you.

When you help others feel important, you help yourself feel important too.

If you cannot do great things, do small things in a great way.

We must learn what customers really want, not what they say they want or what we think they should want.

I don’t know about friends, but what time I spent with The Beatles they were very courteous to me.

Courtesy is as much a mark of a gentleman as courage.

A kind, courteous Christian is the most powerful argument in favor of the gospel that can be produced.

Gratitude is the most exquisite form of courtesy.

If we want people to accept us as we are, then we should accord the same courtesy to them.

Greatness is so often a courteous synonym for great success.

Conferences at the top level are always courteous. Name-calling is left to the foreign ministers.

We count the courtesies accorded us by unpopular people as offenses.

Fishes live in the sea, as men do on land: the great ones eat up the little ones.

It may be a mistake, that man, in a state of nature, is more disposed to cruelty than courtesy.