Make your product easier to buy than your competition, or you will find your customers buying from them, not you.

I put instant coffee in a microwave oven and almost went back in time.

7 days without coffee makes one WEAK.

I like my coffee like I like my women. In a plastic cup.

I judge a restaurant by the bread and by the coffee.

Coffee is the best thing to douse the sunrise with.

I have measured out my life with coffee spoons.

My coffee machine is the most beautiful person in the world to me.

KEEP CALM AND DRINK COFFEE.

Wake up & smell the coffee.

And if we’re all one, we need to stop our competition with each other. Most of the decisions we make are about survival and winning.

My idea of a great business is one that has a shortage of competitors.

The way for newspapers to meet the competition of radio and television is simply to get out better papers.

Number one, cash is king; number two, communicate; number three, buy or bury the competition.

Get big quietly, so you don’t tip off potential competitors.

Where combination is possible, competition is impossible.

If you don’t have a competitive advantage, don’t compete.

When a show fails to destroy the competition-and it can fail while attracting 20 million viewers-it is itself destroyed.

We achieve more when we chase the dream instead of the competition.