And that's what everyone at Apple is focused on - pushing forward and creating the future.

I became as much of a believer as I was capable of becoming.

I finally figured out what my crime was. I lived. Big mistake.

For me, my awakening came when I was kidnapped.

Well, you know, it's really been, you know, quite a trip for me.

I just want to build great products.

What makes Siri cool is she has a personality.

Apple Watch is the most personal device we've ever created.

I love museums. But I don't want to live in one.

If you want me to do things only for ROI reasons, you should get out of this stock.

Never try to fix other people. God does not need to do a bank shot off your lips.

You can't have a back door that's only for the good guys.

To whom much is given, much is expected. I do believe this. It's embedded in me.

I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.

We make the best phone, we don't make the most phones.

Apple has lost a visionary and creative genius, and the world has lost an amazing human being.

It's the privilege of a lifetime for me to work with the most innovative people on Earth.

You can only do so many things great, and you should cast aside everything else.

Excellence has become a habit.